What does it mean to re-imagine the fan experience? For the 49er Faithful, this means an immersive model that transcends game day, bringing fans closer to the action and their favorite team 365 days a year, from the 50-yard line to around the world.
“PwC combines sports, media, and tech like no other, making them the perfect teammate to help us revolutionize the 49ers fan experience,” said Costa Kladianos, EVP of Technology for the 49ers. “We can host 70,000 fans for each home game and want to offer each one of them a personalized VIP experience. With our mutual traditions of success, it was a no-brainer for us to join forces with PwC.”
Over the multi-year partnership, PwC will work with the team and their fans to roll out a holistic strategy for a future-proof digital landscape. As part of the collaboration, PwC signage will appear throughout Levi’s Stadium, home of the 49ers and across the team’s official digital and social platforms.playbook for 49ers fans.